Hey new professionals, this article is specifically for you.
Go on…Want to Be Successful? Turn Off the TV
Hey new professionals, this article is specifically for you.
Go on…Want to Be Successful? Turn Off the TV

It’s finally here. The mother of all shows is approaching the moment that’s been built up since, get this, 2005 when Bob Saget first sat his kids down to tell this 8-year story. Speaking as a fan whose first viewing of this show was in 2007 on an airplane (it was the season 1 finale, which was actually the best way for me to get hooked), I’m not a diehard veteran of the series since the first day.
Go on…How I Met Your Mother’s Final Season: Should You Be Watching?

Book 2 of Legend of Korra, the animated kids show about elemental fighters, premiered this past Friday with two episodes: “Rebel Spirit” and “Southern Lights.”
JJ Abrams, director of the recent Star Trek movies and upcoming Star Wars sequel (AKA the busiest person ever), recently released a mysterious trailer simply called “Stranger.”
The trailer is black-and-white, confusing and shows a man with a stitched mouth staring at us with horror-movie eyes. Speculation has erupted (at least in my mind), which is all part of Abrams’ classic marketing ploy, which he calls ”the mystery box.”
That said, I have 5 barely concrete theories on what this movie is actually about. If you haven’t seen the trailer yet, check it out below:
5. The Twilight Zone
Back in June, Abrams’ production company announced they were making a mini-series based on one of the last scripts of The Twilight Zone, which could be called “Stranger.” They have not yet announced the story or details for this production, making this a top contender.
4. S
In October, Abrams is coming out with his first book (co-writing at least) and it’s called S. We know little about it, but here’s a clue courtesy of the publisher:
”In his first-ever idea for a novel, Abrams conceived of and developed a multi-layered literary puzzle of love and adventure. At its core, we have a book of mysterious provenance. In the margins, another tale unfolds: hand-scribbled notes, questions, and confrontations between two readers. Between the pages, online, and in the real world, you’ll find evidence of their interaction, ephemera that brings this tale vividly to life.”
That last line mentions evidence found “online,” which could explain this YouTube video.
3. Believe
It’s possible that this is a tease for Abrams’ upcoming sci-fi series on NBC about a supernatural girl and her bodyguard (who just escaped prison) dodging “evil forces” out to get them.
2. Frankenstein
The black-and-white motif, the stitched face and the “men are erased and reborn” line all point to a possible remake of Frankenstein, though there’s nothing official about this project yet. We know that this can’t be The Crow, since that movie is already coming out next year apart from Bad Robot.
1. Cast Away 2: Wilson’s Revenge
The end of the trailer says “Soon he will know.” Will+Soon=Willsoon. Willsoooooooon!!!!! Science.


With Netflix, Hulu, Vudu, iTunes, and Amazon all battling it out to achieve the monopoly on streaming entertainment, one question is constantly on my mind: When will the bubble burst?
Yes, Netflix is king when it comes to sheer numbers, boasting a large catalog and subscription base. Still, we all know Netflix doesn’t satisfy everyone’s needs. I can’t be the only one who finds it unbearable to wait up to a year for a season to be released on Netflix, if at all.
So, I also have Hulu, which allows me to keep tabs on ongoing seasons, again, if they even have it.
I also have Amazon because there are just some shows that I can’t access anywhere else on demand (legally), plus Amazon now has the sole rights to many Viacom programs such as Spongebob Squarepants (which, let’s face it, is the most important).
Do you see the problem I have here? By the end of all this, I’m still paying more money to watch my favorite shows that may or may not be available. I might as well return to classic cable, even though that costs hundreds.
Well, I have a possible solution that I believe the streaming giants will eventually fall into. You see, Netflix is already packing their storehouse with original content in an attempt to take in more profits, and it’s working for now.
But we don’t just want new shows, at least not yet. Instead of the streaming giants becoming streaming networks where only certain shows fall into them (which we absolutely don’t want), why can’t we simply subscribe to programs we want to watch in a limited fashion?
Amazon and iTunes have already used this format for movies, allowing us to rent full movies for a fraction of the price. Why can’t we rent shows? After all, I am far less likely to revisit a show after I’ve seen it once, especially if it is bound to be syndicated on Netflix within a year.
If we could subscribe to a show’s season, we could essentially pick and choose which shows we want to watch throughout the regular TV season. Don’t we do this already? By October or November, I’ve already settled into what shows I’m keeping up with and don’t have the time or patience to catch up on something I completely missed.
Yes, Vudu, Amazon, and iTunes let you pick and choose already, but you can’t rent a TV show. Instead, you have to buy the entire season in some cases. My idea combines the pick/choose mentality with a subscription.
Think of it as a “My 5” plan made famous by cell phone carriers. You pick 5 shows you want to watch full seasons of as they develop. If you fall behind, that’s okay because after the season is over, you are able to watch the remaining episodes just once before they disappear.
That’s where I want this whole streaming business to go, anyways. It empowers the consumer and provides valuable insights and data to the networks. Sure, the logistics are lost on me, as every network in the world is at each others’ throats right now, but don’t expect that to last forever. Eventually, something’s going to move.
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And it’s not because other people hate commercials. I’m not a contrarian (or at least, I try not to be). Also, It’s really a coincidence that I am writing this after one of those politically advertised elections of all time–I actually just wanted to talk about this today.
Anyways, I love commercials. I haven’t always loved them, but over the past year I have noticed something very interesting about the trajectory this form of traditional advertising is on.
Think about it. The advent of on-demand television and Netflix has made commercial advertising trickier than ever. I don’t think I need to really emphasize just how easy it is for us to bypass commercials altogether. The unintended consequence of this new reality is that advertising quality and creativity have only made commercials better.
Gone are the days when commercials could just blanket every market because executives were confident their message would be seen no matter what. Here are the days when more money than ever before is being spent on market research, target demographics, and well, production.
Even over the past 4 years, I’ve noticed a sharp increase in commercial quality across the board on the same channels, especially cable networks such as FX, TBS, and Comedy Central. Compared to just a few years ago, I find myself more engaged and more likely to respond to television advertising, which let’s face it, is necessary during these changing times.
Commercials are now more interactive. They share ideas with social media. I saw a commercial the other day that made me laugh out loud, and that never happens. It may not even be that the content is that much better than it was a decade ago or the products are better. It’s really just that advertisers are doing a better job of capturing our attention.
Just look at the commercial I used as this post’s featured image (clicking on it will take you to the youtube video for the commercial). Amazing right?
How am I so sure that this is a result of more challenging advertising hurdles? Well, I’m not. Correlation is not akin to causation and all that. Still, I can’t help but believe this is a case, due to the fact that I find myself actually enjoying commercial advertising for the first time, even on Hulu.
Whatever the reason for this perceived increase in commercial quality, I find myself being a person that enjoys people trying to sell me things in-between my favorite shows. Let’s just hope this won’t have an adverse effect on my wallet.
JN
Here is one of my out-of-nowhere ideas. Make classic television theme songs available on the web. That simple.