App Review: Read Your News the Simple Way with Clipped.me

Reading the headlines each day can be a chore for on-the-go users. Here’s why I recommend Clipped.me as your go-to news curator.  Advertisements

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How to Create Your Content Machine

“Whoa Jon! What’s a content machine?” Great question, voice in my head. Your content machine is how you take in content across multiple channels daily. It’s simply a collection of all of the news, blog articles, tweets, and one-offs that are being put in front of you by way of

5 Reasons Why Social Media Won’t Kill PR

I’ve often heard it said that social media and public relations are merging and becoming synonymous. “The New PR” if you will.  I typically hear this either from college students or professionals speaking out of context. Indeed, social media has become integral to public relations, and for the better, improved

New Infographic Highlights The Strengths of Hiring Millennials

A new infographic courtesy of UNC Kenan-Flagler Business School has given employers another reason to take a close look at what millennials can contribute to the workforce. As Forbes puts it, this new research data gives us a reason to shed previous stereotypes of millennials that focus on them being apathetic.

Are Soda CSR Campaigns Really Misleading?

I read a disturbing bit of news yesterday. A Policy Forum article from Washington has been released asserting that corporate social responsibility (CSR) campaigns by soda companies such as PepsiCo and Coca-Cola are misleading and don’t face enough regulation from the government in comparison to Tobacco companies. I strongly disagree.