New Professionals: Know Your Greatest Asset

Being thrust into the “real world” of entry-level careers and highly competitive internships requires more than just a good CV and connections. It requires something more tangible than a work ethic, more effective than a bachelor’s degree, and more lasting than a good recommendation. Yes, those things are essential, but

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What Public Relations Should Boil Down To

This is a crazy, roller-coaster of a profession. Though I’ve only just begun my career in the last year, I’ve delved into corporate communications, agency work, freelance, the world of publicity, and now nonprofit PR. The job of public relations is definitely fascinating, and continues to grow as more and

A Different Take on Job Interviews

Most people will tell you what to wear, what time to show up, what to say, and how to shake their hand. All great advice, but here’s something I’ve picked up on. The best way to brand yourself is with stories. Interviewers want to feel like they’re talking to a